10.05.2009

prada marfa


this is old .. four years old to be exact, but i've seen prada marfa images in more than one spot lately so i finally looked it up to see what it was and find out if it was as dumb as it seemed.

in 2005, artist's artists elmgreen & dragset opened an art installation project called prada marfa. this piece was to be a prada boutique built on the outskirts of valentine, texas near marfa on sparse ranching land ... basically the middle of no where.

the artist's had to say that .... "As one drives toward the artwork it will appear to be a large minimalist sculpture, as one gets closer it will look like a luxury boutique where a display of Fall 2005 high-heel Prada shoes and bags will be seen through the store front windows... [It]blends into the exciting historical structures of the area in which it will be placed... As we purposefully will not preserve Prada Marfa, it will eventually become a ruin so that even in a future decayed state it will remain relevant to the time in which it was made..."

it's a bit of a poke at high fashion, which definitely deserves a tease now and again . . the images though are lovely.





No comments: